About PairGood.

PairGood helps runners find shoes that fit how they actually run. Answer nine quick questions and we match you to three shoes, ranked on fit alone: how you run, where, how far, and what you like underfoot.

Why we built it

Choosing running shoes is harder than it should be. There are hundreds of models, new versions every year, and sizing that changes from brand to brand. Most advice either sells you the newest shoe or buries the answer in lab numbers. We wanted one place that does the reading and gives you a straight answer.

What you'll find here

• The quiz: three matches in about a minute.
• Guides: the best shoes for each kind of run, built on independent reviews we link to.
• Sizing by brand: how each brand fits, and what size to go for.
• Version comparisons: what changed between one model and the next, and whether it matters.
• Running terms: stack, drop, plates and the rest, in plain words.

Independent

PairGood is independent. No brand or retailer pays to appear, and nobody can buy a better ranking. Every shoe is scored the same way: here's how. To see how the site is funded, read how we make money.

Who's behind it

PairGood is run by Hayden Dore, an avid runner who has worked across the sportswear and fashion industries. Seeing how shoes are designed, marketed and sold from the inside made one thing clear: runners deserve straight answers, not sales pitches. PairGood is the guide Hayden always wanted when choosing a new pair.

Spotted a mistake, or think we've missed a shoe? Get in touch: corrections are always welcome.